Build Your Belief Team Income Legacy Future
Build Your
Belief
Team
Income
Legacy
Future
The ICAN Institute
Where Network Marketing and Direct Sales entrepreneurs come to get unstuck and build a thriving business.
Create an ICAN mindset for limitless growth
For 20 years we’ve been helping network marketing and direct sales entrepreneurs build their business with neuroscience-based mindset tools and training to move them into action, past plateaus and accelerate growth.
Our Results Speak
In a recent study of 1200 consultants using the ICAN Neuro System:

Boost Sales Volume
86% of participants experienced
2x
Increase in Sales

Scale Recruiting Results
74% of Participants experienced
4x
Increase in Recruiting

Get to the Next Level
63% of Participants experienced
Advancement in Rank
Our easy-to-use ICAN Neuro System is the missing link in Network Marketing and Direct Sales training that will help you….
- increase sales, elevate recruiting results, and rank up with more ease.
- shift into true momentum to hit your goals and company incentives.
- move confidently into sponsoring and selling activity and quickly increase your monthly income.
- lead your team past their own limiters so you accelerate your growth together.
Experience the difference that our proven, easy-to-use tools and training make in helping you crush your biggest goals.
Available online or through the ICAN Neuro System App
3 Ways to join us
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Get easy-to-use tools and training to grow your business with ease.
Success Across the Board

Elena Brower
Double Diamond, dōTERRA
Seth Mulder
Pro10, LifeVantage
Bri Richardson
Million Dollar Hall of Fame Member
Victoria Plekenpol
Presidential Diamond, dōTERRA
Donica Salley
Mary KayStart for FREE -
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A Business Trainer in your Pocket
Try our neuroscience-based mindset tools and training and discover what the ICAN Neuro System can do for you and your business.

Deb Erickson is the founder of The ICAN Institute, creator of the ICAN Neuro System, and the premier Business Mindset Expert for direct sales and network marketing professionals around the world. Her revolutionary System is designed to create business success from the inside out: merging proven ICAN Neuro Tools, training, and support with skill-based business training, liberating distributors from mental limiters resulting in unprecedented growth.



Deb Erickson is the founder of The ICAN Institute, creator of the ICAN Neuro System, and the premier Business Mindset Expert for direct sales and network marketing professionals around the world. Her revolutionary System is designed to create business success from the inside out: merging proven ICAN Neuro Tools, training, and support with skill-based business training, liberating distributors from mental limiters resulting in unprecedented growth.